Five years running paid social for DTC & Shopify brands.

Where Calvix Labs started. Full-funnel Meta, TikTok and Google Ads for beauty, perfume and lifestyle ecommerce brands — with $2M+ in generated client revenue.

Beauty Perfume Lifestyle Shopify Beauty Perfume Lifestyle Shopify
What's included

The full-funnel stack for DTC brands.

Full-funnel paid ads

Meta, TikTok and Google Ads managed from cold traffic to retargeting and retention.

Shopify store build & CRO

Storefronts and product pages built and optimized to convert, not just look good.

Creative & hook audits

Deep audits of existing ad creative and hooks to find what's actually driving performance.

Influencer & UGC sourcing

Creator sourcing and UGC-style creative production for scroll-native ad content.

Email & retention flows

Automated email and retention flows layered on top of your paid acquisition.

Ad account audits

A free, honest look at what's wasting spend in your current account structure.

Ecommerce track record

Five years, $2M+ in generated client revenue.

Overall track record

DTC beauty, perfume & lifestyle brands

0Client revenue generated
0Clients served
Scope of work

1,120+ projects delivered

  • Full Meta/TikTok/Google Ads account management
  • Shopify store builds & conversion optimization
  • Creative direction & hook-performance testing
  • Ad account audits across 495+ analyzed campaigns for a single client

Running a Shopify or DTC brand? Get a free ad account audit.

We'll review your Meta, TikTok or Google Ads account and tell you exactly where spend is being wasted.

Get my free audit →
Free for ecommerce brands
  • Ad account structure review
  • Creative & hook performance check
  • Shopify store CRO review
  • Budget allocation recommendations